Some Clue Events of the Brand
1967
ELF's story began in France, 1967, as a government-owned corporation. We first caught the world's attention when we plastered our huge 'red circles' on Union Générale des Pétroles' networks' oil tanks and petrol stations. That was the beginning of ELF's rise to become a global leader in lubricant technology. At the start, we were powered by the mere simple idea of producing quality lubricants for vehicles. Over the years, we recognized our potential to revolutionize the quality of drives forever, and our ambition grew.
1994
Initially, ELF was owned by the French Government until 1994 when its ownership was transferred to a privately owned corporation.
2000
In 2000, ELF merged with lubricant powerhouse Total, the fourth largest energy company in the world, which has expanded our operations to across the globe.
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ELF - A Brand of Passion
Racing is in our DNA
ELF has been at the heart of motorsport success since 1968.
Similar to the sport, we revel in the thrill of pushing boundaries and breaking limits.
Our involvement in motorsport competitions over the years has rooted us as key players in lubricant technology. ELF's many victories over 50 years in motorsport fuel our ambition to produce the most exceptional products and services. Together with our partners, we continue to develop more enduring, fuel-saving, and cleaner solutions.
We collaborate with top international manufacturers who share our love for racing, such as Renault, Nissan, Kawasaki and Dacia. We play a critical role in our partnership with the Alpine A470, which we have taken to the FIA World Endurance Championship and the Alpine ELF Europa Cup.
Racing, a test of endurance, requires lubricants of the highest caliber and latest standards. We test our lubricants against these harsh racing conditions to perfect them. Our customers can have confidence that ELF lubricants will awaken the full passion, adrenaline, and sensations of motorsport, in any vehicle on any road.
ELF Lubricants of Champions
The ELF brand, a French oil company, has played a significant role in the history of Formula 1, particularly in terms of technical support and sponsorship of teams and drivers. Here's how ELF contributed to the victories mentioned:
Jackie Stewart
1969, 1971, 1973
Matra and Tyrrell
ELF was a key partner, providing high-performance lubricants and fuels. This partnership was crucial for the technical development of the cars, contributing to Stewart's successes.
Alain Prost
1985
Renault and McLaren
Although Alain Prost won his 1985 title with McLaren, it's important to note that his relationship with Renault (and by extension with ELF as a fuel and lubricant supplier) during his earlier years at Renault laid the groundwork for his future successes. With McLaren, Prost benefited from TAG-Porsche engine technology, but his experience with ELF products at Renault certainly contributed to his approach to engine management and performance.
Nigel Mansell
1992
Williams F1 Team
Similarly, ELF's partnership with Williams was pivotal during Nigel Mansell's victorious campaign. The high-performance ELF lubricants and fuels were key to enhancing the reliability and efficiency of Mansell's Williams-Renault car.
Michael Schumacher
1994, 1995
Benetton-Renault
Although the collaboration between Benetton and ELF was not as publicized as that of Renault, ELF also provided petroleum products to the Benetton team during Schumacher's winning years. The quality of ELF lubricants and fuels contributed to the performance of the Renault engines used by Benetton.
Damon Hill
1996
Williams F1 Team
ELF was a long-term partner of Williams during Damon Hill's championship year. The company's products played a crucial role in the performance of the Renault engines, giving Hill's Williams car a significant competitive advantage.
Fernando Alonso
2005, 2006
Renault F1 Team
The relationship between Renault and ELF is one of the most iconic collaborations in Formula 1. ELF supplied Renault with specially formulated fuels and lubricants designed to maximize engine performance. This collaboration was essential for Alonso's successes in 2005 and 2006, where engine reliability and performance played a crucial role in winning the titles.
The role of ELF in the history of motorsport, especially in Formula 1, has been pivotal, reflecting its ongoing commitment to technical excellence.
Through its contribution to the successes of teams and drivers, the brand has earned a reputation for excellence through its innovative capacity. The improved reliability and performance of engines, essential for winning world championship titles, are directly attributable to this collaboration. The repeated successes on Formula 1 circuits testify to the superiority of the products developed by ELF.
The expertise of these R&D teams and the technological advancements made in racing fuels and lubricants have undoubtedly contributed to advancing mechanical sport.
ELF Values
Creating Exceptional Drive Exhilarates Us
ELF has found success globally because we have stayed true to our core values. We lead every project with Passion, Expertise, and Premium, with the goal of making every drive a real moment of pleasure.
PASSION
Drawing from our passion for motorsport, we want to integrate the same excellence, adventure, and athleticism into every drive to give customers heightened experiences that stir emotions and create sensations typically telt only on a racetrack.
EXPERTISE
Fundamentally inspired by R&D, we strive to be specialists in our field by constantly anticipating, exploring, innovating, and daring to be different.
PREMIUM
We are strongly anchored in the public consciousness in many markets as a brand of status, prestige, and elegance. Our dignified and restrained approach to developing high-value products has attracted a community of driving enthusiasts.
ELF Products Development
ELF has dedicated lines of lubricants for cars, motorcycles and heavy-duty vehicles.
1976
PRESTI ANTI-WEAR
Launched Presti Anti-wear, the first lubricant on the market to be offered in 15W grades
1979
DETERGENT OIL
Launched the first detergent oils for diesel engines
1993
ELF COMPETITION ST 10W-40
ELF Competition SX 10W-30 the first fuel saving lubricant
2000
ELF EVOLUTION & ELF EXCELLIUM
Launched ELF Evolution, the second generation fuel-saving lubricant. ELF Excellium for recent direct injection technology engines
2004
ELF EXCELLIUM XXL
Launched ELF Excellum XLL and ELF Excellum LSX
2007
ELF SOLARIS
Launch of the low ash lubricant, ELF SOLARIS DPF
2013
ELF EVOLUTION
Product names reorganization from a more streamlined range
2020
THE NEW LUB PROJECT
Launched new packaging with reduced plastics and enhanced ergonomics